Performance

Meaning of Wine stunt/ entire performance

Comment on marketing using edgy tactics to appeal to teens. Television is loaded with imagery and symbols to create an image of the cutting edge, when in reality, they are simply selling false ideals. The realization that the wine bottle are filled with colored water will hopefully force the viewer to question the illusion of the television to which they invest their time. These images are not real, they are all illusions, the very idea of television is a marketing dream. All persons sitting still, captured by projected light plots, waiting patiently for the next stream of advertisements.

We would like the idea of FREE! FREE! FREE! Everything to be the main reason people show up to our screening. We will serve them half eaten, left over food, and Fake wine, destroying their illusions of their American ideal. We wish to show that within our consumerist economy, all that is truly bought and sold are false illusions of a family (or personal) ideal.

Rather than watching programming or marketing ploys on the television screens, we will be watching ourselves existing on the screen. People should look deeper into their motivations behind investing so much of themselves into a consumer illusion. We must look into ourselves. There is nothing for us upon this screen, only the flickering of dim specters, which propagate our ideals for us. We must take agency upon on our own minds, we must combat the circulation of a system which dictates what it is that we desire. We can’t live these false dreams. Let’s breath in the sun, Exhale the moon.

If your mind could be projected upon the television screen, what would appear? Would you bathe in the shimmering light of enlightened hearts, or drift helplessly upstream through a river of “have” and “have not’s”. To which have you been placed?

Watch TV, it is easy. spoon feed what is right and what Is wrong, what you need and what you don’t. Lay there awaiting the dawn of the next Sun sale, 20.00 dollars off! NEVER BEEN SEEN BEFORE! There’s no motivation, needn’t be any.